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Earning less than $30,000 a year is a ‘deal breaker’ for daters, new survey finds

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One-third of couples don’t talk about finances until after marriage, according to a recent survey of 1,000 adults by Western & Southern Financial Group. 

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This is especially alarming because, as it turns out, people do have financial deal breakers when it comes to seeing someone as a potential partner.

When asked what amount of debt or how low a salary would make a potential partner undateable, survey respondents had some surprising answers. Here are two financial deal breakers, according to the study. 

Salary deal breaker: Less than $29,878

This is well below the median annual salary in the United States, which is $37,522, according to 2021 data from the U.S. Census Bureau.

Salary was the number one financial trait that respondents wish they had talked about sooner with their partners. 

More than one-fourth, 27.2%, of those surveyed said they only talked about salaries after getting married. And 18.7% said they talked about salaries after getting engaged. 

Student loan debt deal breaker: More than $28,076

This is below the average amount of student loan debt someone with a bachelor’s degree has, which is $37,574, according to data from Education Data Initiative.

Men are a little more forgiving of debt than women, the survey showed. For men, $31,179 was a deal breaking amount of debt. For women it was $22,901. 

Personal loans and credit card debt were also a source of friction while dating, according to the survey. 

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